How Much Does a Tradie Website Cost in NZ? (2026 Guide)

Short answer: a tradie website in New Zealand can cost anywhere from about $30 a month to more than $15,000 up front. That's a huge spread, and it's why the question is so hard to pin down. So let's cut through it — here's what each option really costs in 2026, and what you actually get for the money.

The four ways to get a tradie website

Every price you'll be quoted falls into one of four buckets. The trick isn't finding the cheapest — it's matching what you pay to what the site actually has to do: get found on Google, and turn a stranger on their phone into a booked job.

1. DIY website builders — $30 to $60 a month, forever

Wix, Squarespace, GoDaddy and the like. Cheap to start, and you own the login. The catch is it's a second job: you're picking templates, writing the words, wrangling a domain and hosting, and keeping it all patched — after a full day on the tools. Worse, DIY template sites almost never rank on Google, because they're rarely built for local search. Cheap to buy, expensive in lost jobs.

2. A one-off template site from a small agency — $1,500 to $3,500

A designer drops your logo and photos into a proven template. You get something tidy and professional. But it's usually a build-and-leave deal: once it's live, updates, hosting renewals and fixes are on you (or billed by the hour). Good value if you know exactly what you want and won't need to touch it.

3. A custom, conversion-focused build with SEO — $4,500 to $15,000+

Bespoke design, proper local SEO, sometimes booking or quoting tools built in. This is where serious lead-generation lives, and where most tradies who want the full job land between about $3,500 and $6,500. It's a real investment, and for an established business chasing bigger work, it can absolutely pay for itself.

4. Done-for-you, managed monthly — from $39.95/month

The newer option, and the one Ted is built on: someone builds the whole site for your trade — the words, the photos, hosting and SSL — then runs it for you, for a flat monthly fee. No up-front lump sum, no page builder, no maintenance. You approve it before it goes live and get on with the job.

What actually drives the price

Two quotes for "a tradie website" can be $6,000 apart. Here's what moves the number:

• Who writes the words. Good copy that reads like you and ranks on Google takes time. It's often the hidden cost in a cheap quote — because it wasn't included.
• Local SEO. Pages built around your trade and the suburbs you work are what get you found. Skipping this is why a $50 site sits on page 9.
• Who hosts and maintains it. Hosting, SSL, backups and updates either come bundled, or they're a surprise later.
• Lead capture. One-tap Call, Quote and WhatsApp, and a way to catch enquiries when you're up a ladder — that's the difference between a brochure and a booking machine.

So what should a Kiwi tradie actually pay?

If you've got the time and love a project, a DIY builder is genuinely the cheapest way to get something online. If you want it done properly and you'll never touch it again, a custom agency build is worth the up-front spend — provided you can wear $4,500-plus and wait a few weeks.

But most tradies want neither the second job nor the big invoice. They want a proper site that's found on Google and sends enquiries to their phone — without the faff, and without a lump sum. That's exactly the gap done-for-you fills.

What Ted costs

Ted is a New Zealand company (built by Airea, 10+ years designing for the trades). No up-front build fee — you pay monthly and we do the lot:

• Essential — $39.95/month incl. GST (or $399/year). A professional done-for-you site, one-tap Call · Quote · WhatsApp, hosting & SSL, job-intake chat, built mobile-first and to be found on Google.
• Pro — $79.95/month incl. GST (or $799/year). Everything in Essential, plus local suburb pages for the areas you name, an AI job-intake assistant, and hot-enquiry alerts to your phone.
• Your own .co.nz — $39.95 for the first year when we register it for you, or bring your own domain free.

Six-month minimum term, then cancel anytime. No page builder, no plugins, no monthly faff — that's the whole point.